Except some giant developer company no one get a handsome
downloads on app store or google play store. And as we know without a good
amount of download we can’t earn good revenue. So we try to focus on some tips
and tricks and proven strategy to get a good downloads.
In general, the apps or games itself the most important marketing
asset. So make a funny games or apps, so that the user will enjoy the moment of
using the apps/games. Use simple user friendly gameplay or features with eye catching
colorful graphics and happy background music.
Make two quality video, one trailer video for promotional
purpose and other is user manuals, like how to play games or use the apps. You
should submit your app or game trailer video on the app store or google play
store and place them before screenshot.
Now the most important part for your apps or games; use some
marketing features on apps like social network integration, Say for example:
Facebook login:
·
Motivate user to facebook login by give some in-game
item reward.
·
Give some special reward for inviting friends
·
Profile picture of the friends who also use same
apps or games
·
Send challenge and earn some in-game reward
·
Achievements and score will posted on timeline
if have proper permission
Some other marketing features like,
Local in-game notification, every 12 to 16 hours. The player
gets in-game rewords, in this way you are giving a reason so that the user come
back again.
In-game dialog for offering the user to rate and write a
review
Last but not the list localized your apps or games.
Properly do your ASO
(App store optimization)
Tittle: Wisely choose an app or game tittle, try to use
keyword on the tittle.
Keyword: Choose wisely your keyword, take help from google
adword for key word analysis. Try to choose less competition’s word. Use joined
keyword, it’s will give you more specific search result.
Description: Make an easy understanding app or game description,
so that most of the people can understand your product. Try to use your keywords 2/3 times on your
description.
We hope this tricks will help you to get a good download. If
you have some suggestion please feel
free to comment.
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